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22/12/20 14:45 PM IST

JSA II: Catch the Rain” Awareness Generation Campaign

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National Water Mission(NWM), Ministry of Jal Shakti in collaboration with Nehru Yuva Kendra Sangathan (NYKS), Ministry of Youth Affairs & Sports launched the “JSA II: Catch the Rain” Awareness Generation Campaign

Highlights
  • Emphasis was given on need to focus on water conservation and rainwater harvesting.
  • Youngsters in the revolutionary campaign should be involved
  • The highest priority to the issue of water conservation and the need of the hour is to adopt an integrated approach towards water management.
  • The awareness generation phase of campaign will run from mid-December 2020 to March 2021. 
About the campaign

  • NWM has launched a campaign Catch the rain” with tag line “catch the rain, where it falls, when it falls” in order to nudge all stake-holders to create Rain Water Harvesting Structures (RWHS)
  • Which is suitable to the climatic conditions and sub-soil strata to store rain water as rains falling in the four/five months of monsoon are the only source of water for most parts of the country. 
  • Drives to make water harvesting pits, rooftop RWHS and check dams; removal of encroachments and de-silting of tanks to increase their storage capacity; removal of obstructions in the channels which bring water to them from the catchment areas; repairs to traditional water harvesting
  • structures like step-wells and using defunct bore-wells and old wells to put the water back to aquifers etc.
Source: PIB

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